SCG Wins 5th AMF Asia Marketing Excellence Award; Revealing Customer, Community, and Partnership are Key Strategy to Achieve Asian Exemplary Marketing 3.0 Model

SCG led by Mrs. Venus Asavasitthithavorn, Enterprise Brand Management Office Director (center), won the 5th AMF Asia Marketing Excellence Award for the year 2019 in the category of Marketing 3.0 from Asia Marketing Federation (AMF) at Taipei, Taiwan. SCG was recognized for its operational strategy driven by the commitment of “Passion for Better” that aims to improve the lives of the people through 3C: Customer with innovative products, services and solutions that fit the diverse needs of customers; Community with practical solutions that create real benefits to communities where SCG operates; and promotion of self-reliance and sustainable growth through Culture that generates collaborations of all parties to operate business to make the concept of Circular Economy a reality. The award is supported and sponsored by the Marketing Association of Thailand.

The Marketing 3.0 Award under the AMF Asia Marketing Excellence Award is a prestigious award presented to a company that demonstrates excellence in sustainable business operation along with concrete responsibility to communities, society, and the environment. The AMF Asia Marketing Excellence Award was organized by the Asia Marketing Federation (AMF), the foremost governing body in Asia for marketing. Its member countries include Bangladesh, Cambodia, China, Hong Kong, Indonesia, Japan, Korea, Macau, Malaysia, Mongolia, Myanmar, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, and Vietnam.

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