In a time when the entire world is striving towards a “Net Zero Society,”
The climate change crisis has had a notable impact on people everywhere. Despite the ‘Paris Agreement’ to prevent the global temperature from rising above 1.5 degrees Celsius, the current temperature has already reached 1.42 degrees Celsius. This makes Thailand’s goal of achieving a “Net Zero Society” by 2065 appear increasingly challenging. The approach of “Accelerate for Change” is essential to halt the rising global temperature and achieve the target more quickly.
The goal is “possible” if we “change.”
The concept of chasing change, pursuing possibility is illustrated through the journey of ‘Projeen – Atthaya Thitikul’ on her path to the global stage. It begins with flashbacks showing competitions where ‘Projeen’ missed scoring opportunities. Despite facing obstacles, difficulties, challenges, and defeats, ‘Projeen’ has always believed that “hard does not mean impossible.”
“I do not want to lose anymore” – Projeen’s Goal
This signals the ‘readiness’ of both mind and body to achieve the goal of becoming a ‘world-class professional golfer.’ Projeen is determined and relentless in her efforts, yet she realizes that using the same old methods is insufficient for reaching the grand global stage.
To reach the global level, one must “accelerate change to increase opportunities.”
The state of Projeen and her team reflects this ‘change’ from traditional methods to ‘changing the way of thinking,’ fostering a shared belief that ‘hard does not mean impossible.’ They rise to ‘change their swings’ for longer shots and try new, more challenging things together as a team.
Even though this ‘change’ may not yield immediate success, Projeen firmly believes that ‘every minute of action is an opportunity to get closer to the possibility.’ Eventually, her determination, dedication, and effort lead to success, as she becomes the “world’s number one female golfer” at the age of just 19.
The story of Projeen illustrates that a goal, which seems hard and challenging, is indeed possible. This parallels the achievable goal of a “Net Zero Society.”
Projeen’s swing symbolizes the determination and commitment of people worldwide, working together to develop advanced innovations and technologies to achieve the “Net Zero Society” goal. Examples include innovations in clean energy, with management systems for buying and selling clean energy through smart grid solution, heat batteries that store thermal energy from green electricity sources, and the use of biomass energy. Other innovations include environmentally friendly packaging, such as green polymers and sustainable packaging, as well as green construction innovations using BIM (Building Information Modeling) technology for construction management and energy-efficient buildings. Green logistics innovations are also part of this effort. To accelerate progress toward the “Net Zero Society” goal, we must “collaborate” and “accelerate change to increase opportunities” together.
The story of Projeen is an inspiration and reinforces our belief that “rising to fight for a grand goal, such as striving for a ‘Net Zero Society,’ may be hard and challenging, but it is achievable and possible.”
Prepare for the significant gathering at the “ESG Symposium 2024: Driving Inclusive Green Transition” event. This symposium aims to accelerate the transition to a Net Zero Society, enhancing our quality of life, fostering long-term business growth, and achieving a sustainable world through our collective efforts. Coming soon.
Published on: Aug 19, 2024